- Marketing
- Academic Leadership
Dr Tapan Panda
- Qualifications
- Pro VC - KIIT Univ; Pro VC – MIT WPU; Dean – OP Jindal, BML Munjal.
- Experience
- Acting Dir – IIM Indore, Director – NMIMS, Prof – IIM Lucknow, IIM Kozhikode
Associated with
Profile
About
Few academics have seen Indian management education from as many vantage points as Dr Tapan Panda. Over nearly three decades he has taught marketing at IIM Lucknow, IIM Kozhikode and IIM Indore, where he also served as Officiating Director. He then went on to lead institutions: as Pro Vice Chancellor of KIIT University and of MIT World Peace University, Director of NMIMS Hyderabad and of Great Lakes Institute of Management, Chennai, founding Dean of BML Munjal University, and Dean of Jindal Global Business School.
Alongside these roles, he has trained senior executives in marketing strategy, branding, advertising and customer relationship management, advised some of the country's leading brands, and taught as a visiting professor in France, the United States and China. He has written more than 20 books, among them Marketing Management and Sales and Distribution Management.
At First Bridge, he brings both classroom depth and institution-building experience to the teaching of marketing, together with a keen interest in education technology and platform business models.
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